Four formats. One consistent brand.
Short-form video built to travel
- Comedy skits
- Staff interactions
- Venue highlights
- Food showcases
- Drink & cocktail features
- Trending formats
- Viral concepts
- AI-enhanced videos
- Promotional campaigns
- Event coverage
Two venues, one building, one connected audience
A creative partnership proposal — premium content and paid advertising, produced and managed consistently, built to grow both venues’ audience and bring more people through the door.
Prepared For
Hotel Jardin & SOHO Cocktail Lounge
Attn: Mike Dixon & Ben Brock
Prepared By
Tyler Franko
Director, Dynamic Code
Contact
tyler@dynamiccode.com.au
0447 590 186
Dynamic Code will become the creative content and paid advertising partner for Hotel Jardin and SOHO Cocktail Lounge — responsible for producing consistent, high-quality social media content and running the paid ads that turn online attention into customers through both venues’ doors.
Each month we plan, film, photograph, edit and publish a considered mix of reels, stories, posts and carousels for both venues — then put the strongest content behind paid Facebook and Instagram advertising, all built around what each venue actually has to promote, and all held to a standard the brand deserves.
The philosophy is simple: quality over quantity. One exceptional piece of content outperforms ten forgettable ones. Everything we produce is designed to earn attention, not just fill a calendar.
“Consistent, premium content is the highest-leverage marketing asset a venue can own.”
The Dynamic Code view
01
Put Hotel Jardin and SOHO in front of more of the right people, more often — organically and through paid ads.
02
Content people actually watch, share, save and comment on.
03
Grow an audience that chooses Hotel Jardin and SOHO first.
04
Become the venues locals talk about — for dinner, drinks and late nights.
05
Fill both rooms for every event, every time.
06
Showcase the menu, the bar and the offers that drive visits.
07
A consistent, polished feed that reflects both venues' quality.
08
Every post and every ad dollar compounds into an asset Hotel Jardin and SOHO own.
Every stage of the content and advertising lifecycle is handled by Dynamic Code. Both venues’ teams stay focused on running great rooms — we handle everything the camera sees, everything the algorithm rewards, and every ad dollar spent.
Short-form video built to travel
Content produced for Hotel Jardin and SOHO Cocktail Lounge draws on the full range of modern creative production — blending traditional craft with new formats and AI capability so each feed always feels current, never templated.
Hotel Jardin and SOHO Cocktail Lounge share a building and a connected audience. Every piece of content and every dollar of ad spend is planned to work across both rooms.
Venue
Dining, drinks and everyday atmosphere.
Venue
Cocktails, late nights and curated events.
Dynamic Code combines creative production, marketing strategy and technology under one roof — a partner that thinks about the business result first, and builds the content to get there.
01
Every piece of content starts with an idea worth watching — not a quota to fill.
02
Deep platform knowledge across Instagram and Facebook: what works, what's changing, and why.
03
In-house AI capability that multiplies creative output without multiplying cost.
04
Professional filming, photography and editing — the polish of an agency, on location at both venues.
05
Trends move in days, not weeks. So do we.
06
Constant monitoring of formats, sounds and concepts that are winning right now.
07
Content and ads tied to commercial outcomes — awareness, visitation and revenue, not vanity metrics.
08
We run our own ventures. We treat your marketing spend like it's ours.
09
Built to compound. The goal is a brand asset that grows more valuable every month.
Monthly Investment
Content Creation & Social Media Management
$1,500/mo × 2 venues
$3,000
Facebook Ad Management
$1,000/mo × 2 venues
$2,000
Per venue
$2,500/mo
$5,000/month
+ GST · Hotel Jardin + SOHO Cocktail Lounge combined
Prepared By
Tyler Franko
Tyler Franko
Director, Dynamic Code
tyler@dynamiccode.com.au
0447 590 186
Proposal dated 7 July 2026